Don’t Act Like a Seller, Think Like a Buyer! Researching Customers’ Situations Problems or Challenges
Don’t Act Like a Seller, Think Like a Buyer Chapter 5: Researching Customers’ Situations, Problems, or Challenges “Spend a lot of time talking to customers face to face. You’d be amazed how many companies don’t listen to their customers.” – Ross Perot The best way to understand the situation is to do your own research…
